Behind the Scenes
Mastering Colour Harmonies: Crafting Vibrant Designs with Colour Theory
Learning about Colour Theory is an exciting journey that will add a vibrant new dimension to your creative toolkit.
Colours are the foundational ingredients of your artistic endeavours, and colour harmonies as the secret sauce that brings them to life. In this post we’ll explore realm where colours come together in ways that not only please the eye but also evoke emotions and tell the stories that are so integral to captivating food photography.
Leveraging Midjourney for Enhanced Creativity in Food Photography
In the rapidly evolving world of food photography, staying creative and pushing the boundaries of your artistry is crucial for success. With advancements in technology, photographers now have access to powerful tools that can enhance their workflow and expand their creativity. Keep reading to find out how food photographers can leverage Midjourney as a valuable tool for generating ideas, thinking outside the box, and expanding their creativity. We’ll also discuss the role of Photoshop and the fear surrounding AI, emphasizing the positive impact it can have on workflow, productivity, and skill development.
Developing a Consistent Brand Identity for Your Food Photography
In the competitive world of food photography, establishing a strong brand identity is crucial for long-term success. While capturing stunning images is important, maintaining consistency in your work and how you present it to the world plays a vital role in shaping how your audience perceives your brand. Keep reading to find out more.
The Seven Business Skills You Need as a Food Photographer
As a food photographer, it’s easy to get caught up in the art and creative aspects of the job. However, it’s not the most talented photographers that become the most successful, but those with the best business skills. In this blog post, we’ll discuss seven business skills every photographer needs to master for long-term success.
What Is Your Unique Selling Proposition?
When it comes to building a successful food photography business, having a Unique Selling Proposition (USP) is essential, and sets you apart – it’s what makes your clients choose you over your competitors. In this blog post, we’ll discuss what a Unique Selling Proposition is and how food photographers can use it to improve their work and business.
Why You Should Use LinkedIn as a Food Photographer
As a food photographer, it’s essential to market your business to the right audience. LinkedIn is a powerful social networking platform that can help you connect with potential clients, showcase your work, and build your brand. In this blog post, we’ll discuss five key reasons why food photographers should use LinkedIn to market their businesses!
What Does Marketing Your Food Photography Look Like?
Your success as a food photographer is directly proportional to the amount of marketing that you do. If deep down you know this is true but don’t know where to start, keep reading – I’m here to help!
How to Get the Most Out of Your Photos in Capture One
If you’re a Lightroom user, you may be wondering how you can get the most out of your photos in Capture One. Both programs are fantastic tools for editing your food photography, but there’s a reason why Capture One is the preferred and most widely used program amongst commercial studio food photographers. Keep reading to find out!
How to Hire Your Food Photography Team
There will come a time when you need to hire your food photography team. When you start out as a food photographer, you may work on your own, and as you gain more experience, you’ll win more complex jobs, which will require you hire people to help you. Keep reading for tips on who to hire, how to hire them, and share a bit about my experiences working with a team on food photography shoots.
How to Find Your First Food Photography Client
The question I get asked the most is “How do I find my first food photography client?” Well today I am going to give you all the juicy details. Keep reading for your roadmap to finding your first food photography client. >>
How to Make Money as a Food Photographer in 2023
Being good at photography and making money as a photographer are two different things. Some of the most talented photographers struggle in business, while many less skilled photographers are making six-figures in a tough economy. Keep reading to find out the basic foundation you need to make money as a food photographer in 2023.
Tips for Curating Your Online Food Photography Portfolio
As a food photographer, your online portfolio is your most important tool when marketing your services, and your first step in putting your work in front of potential clients. You only have one chance to make a first impression, so your online portfolio should make them sit up and take notice. Keep reading to find out my top tips to help you create an online food photography portfolio that turns prospects into clients! >>